Be Local Saratoga

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LeeJay Pollacchi is turning local shopping into a business.  Pollacchi, 25, started a business this summer designed to give savings to people who take the pledge to “BeLocal,” one of several ways local business boosters in the Capital Region are trying to get people to shop at locally owned businesses.  BeLocal Saratoga started with a $25 loyalty card for patrons, made of metal, which Pollacchi crafted by hand in his State Street apartment. Each one bears the patron’s name and a QR code on the back that a cardholder uses a smartphone to scan and see the list of deals available with the card. At the Country Corner Cafe, for example, patrons get 15 percent off all menu items. At the Stadium Cafe, cardholders get 15 percent off, plus a free basket of Saratoga chips.

Be Local Website

Times Union Article on Be Local

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